Customized Google

Once upon a time in the early days of the intertubes, like last year, you and I could Google the same phrase and get the same results. As we continue down the path of Minority Report where every advertisement ever is customized for our interests and needs of that moment, Google is not so simple a tool as it once was. You see, based on your history and your interests and various brainwaves in specific key areas of your brain, Google can predict what sites would be of most interest to you based on your search parameters.

Humor aside, Google the company has modified its search algorithm so that Google the search engine takes into account various information it has collected about you and customizes your search results to best provide you the results that you would most likely want based on your search parameters and personal tastes.

I don't mind this so much. I mean, yes, it's one more layer away from our privacy onions, but it's not any more intrusive than Facebook and doesn't require me to go into my privacy settings to uncheck boxes that clearly cross a line every four months.

Where this really takes away the fun for me is looking at my analytics here on the website/blog. One of the fields you review is search terms that people used to arrive at your site.

  1. what is being factual?
  2. "moss troll problem"1
  3. henchman street history, boston, ma
  4. hobo writing2
  5. jennifer hillier creep3
  6. jlselby.blogspot.com
  7. josephlselby.com4
  8. sarah megibow rejection partial

I was particularly interested in where I showed up in the Sarah Megibow rejection list (her name is Sara Megibow by the way, without the H). Searching through the first ten pages, I could not find a result that came to my website. Really, if something isn't in the first ten pages, it's not worth finding. SO, this leads us to one of two possible conclusions:

Option 1) My search is customized differently than that person. I'll never know just where I appeared in their search results.

Option 2) That person looked farther than ten pages, in which case, dude, you need to chill. Yeah, Sara rejects partials, including mine and if you went past ten pages, obviously yours as well. Be happy she requested a partial. Plenty of people got passed. Look at the silver lining. And unless you pull out the dick response, she'll be more than receptive to your next query. (She was challening me to submit my next manuscript the NEXT DAY after she passed on my partial. And I picked up that throne gauntlet with alacrity. If this is a duel, it's one I'm going to win. But I'm going to do it with class and manners. So don't be a dick, crazy person.)

Option 35) Someone was trying to find my blog post the other day and thought it would be faster to look over pages of Google search results than scroll down the front page of my website. Because, you know, sure, whatever. I got nothin'.


1 When you put quotes around a search phrase, you are telling your search engine that you want an exact match. Don't look for individual words Moss, troll, and problem. No, that person has a moss troll problem specifically and needed to come here to try and figure out what to do. This is weird because I don't believe I've ever discussed moss trolls before nor do I know how to deal with them (giant slugs would be my first suggestion, though). Still, thanks for stopping by. I hope you enjoyed your time here.

2 YES! Someone is searching for hobo writing! I have officially coined a phrase! (Pauses to make sure it wasn't me. ... no, no it wasn't.) WOO HOO! I hope to go hobo writing again soon.

3 Muah ha ha ha ha, someone Googling Jennifer Hilier's new book came here instead. See that, kiddies? You don't need to write a book, you just need to filch other people's fame. Awesome. I'm winning!

4 Wait... You Googled josephlselby.com to figure out how to come to josephlselby.com? Isn't that like asking what the number is for 9-1-1?

5 I know I said there were only two options, but that one is technically an option too. An incredibly lazy, more work than just coming here, round about way to remember a post I just published last week.

Anti-Social Socializing

I am not anti-social. In fact, I love being the center of attention. I have wanted to be the storyteller since I was five, lying about the size of the frog I caught1. The trick is, there are a lot of social situations where I cannot be the center of attention, and in those cases I find I would much rather be writing.

Most often, this is a barbershop party. My wife is in a competitive a capela barbershop chorus and quartet and those folks love to party. When they party, they sing. I can't sing2. So I hang out while they sing. They're good people and we converse at times, but really, it's a party where everyone else is singing. I would rather write, but I feel that's rude. I don't want to sit in the corner on my computer. So...I sit in the corner with my liquor. It's marginally more social.

Any more, it seems I measure all social engagements against writing time. Knowing that I've already had two hours to write that day, would the time spent socializing be more fun than more writing. If yes, then yay! If no, then...can I bring my computer just in case?



1 It was THIS big!

2 I'm told I could sing very well with proper training, but I consider that training writing time and would not sacrifice the one for the other.

Back to the Future!

So Blogger was reset to a previous back up. Anything you posted yesterday is most likely not there. Cool thing is, I actually scheduled yesterday's post Wednesday night so it was still saved as a draft. I pushed it live again.

It's a pretty big deal Blogger going down like that. Some people really saw the cloud as dark as it could be and are rushing to back up everything. This may be a good idea, but it takes enough effort that I am not one of those people. One of the benefits (risks) of cloud computing is that the external service maintains its own content integrity. I trust Google enough not to lose my entire site. I certainly wouldn't want to invest the effort backing up my site after every post.

If Google should somehow vanish from the earth and their content collapse, it's been fun talking to you all.

...some more than others. Some of you are too quiet, so how can that be fun? Talk more. We like that sort of thing.

The Five As



So after a very direct post telling you to publish for the money, I turn around and say I'm not in publishing for the money. ...okay, I'm not only in publishing for the money, and I doubt you are either. I've been a long-time fan of George Carlin and even got to see him for my birthday in 2001. I prefer his earlier work, that time when he was first really hot, going on Ed Sullivan and Johnny Carson1. He did more intelligent humor and less antagonistic humor, which was the trademark of his '80s and '90s work.

He spoke of his progressive school in some of those early jokes but never the Five As. You have to watch toward the end of the video, but as soon as I saw it, I thought, YES! That is why I am publishing!2

  • Attention
  • Approval
  • Admiration
  • Approbation3
  • Applause


1 I also prefer Johnny Carson from that age. Really, I'm just a sucker for Golden and Silver Age comedy. The straight man/clown dichotomy is the source of my very dry humor. To this day I sometimes have to wave my hand above my head so that my wife knows I'm joking. You can imagine how hard it is for me to be funny over the internet.

2 And much like Carlin, if my mother ever read the kind of stories I wrote, she would only approve of it if the church said she could. She always wanted me to be a priest. ...yeah, that didn't work out so much.

3 And if you actually knew what that word meant or took the time to look it up, yes, one of the five As is the definition for one of the other five As. Carlin was a rebel like that4.

4 According to the wiktionary, approbation and approval have the same general meaning, but approbation is considered stronger and more positive. ...like Carlin's earlier work5

5 See what I did just there? Bring it full circle, baby. That's writing!