The Destruction of the Cloud

I have been a long-time Twitter follower of GalleyCat (an arm of Media Bistro that focuses on publishing) until they posted this article on Monday. Now, as GalleyCat expands its number of contributors, I have found the quality has become more circumspect. This is always a risk with expansion. But said article pushed me over the edge. The stupidity of such a premise offends me to such a degree that I cannot stomach to see their name appear in my Twitter feed any more, so I unfollowed.

If you don't feel like subjecting yourself to the article (and I don't blame you if you do), betting that new technological concepts can be easily exploited by a fear-inducing headline, GalleyCat published an article about Apple's announcement about cloud storage. (Not necessarily a shocker given their pre-announcements and that Amazon and Google are doing the same thing.) GallyCat's statement: Keep your novel on hardcopy because an EMP could destroy the cloud.

Now for you non-science fiction readers, an EMP is an electromagnetic pulse. Did you see the first Clooney Oceans Eleven movie? Don Cheedle sets off a device in a van that blacks out Las Vegas? That's an EMP. They have them in the Matrix too. They're concept.

In reality you create an EMP as part of the effect of a nuclear detonation. I'll write that again: nuclear detonation. In addition to the actual blast and a wave of radiation, there's also a pulse that fries electronic gizmos, power grids, and the like. Blackouts, hard drives wiped, etc. A study shows that an EMP could destroy the cloud!

No shit. An EMP could destroy most anything electronic. That's like saying a nuclear bomb might destroy your house. Telling people to keep a copy of their manuscript on hardcopy because of the risk of EMP is Chicken Littling new technology and not worth my bandwidth. There are two really important facts to keep in mind about this whole premise:

1) Major companies like Apple and Google do not have only one tier of servers and multiple tiers are not kept in the same location. If the servers should fail (a much more likely event than an EMP), back-up servers at a different location take over. So even if someone detonates a nuclear bomb in the atmosphere and EMPs the cloud servers, other cloud servers spin up and you continue doing what you do.

2) A FUCKING NUCLEAR BOMB WAS JUST DETONATED IN THE ATMOSPHERE! I don't know about you, but I have more important things to worry about than my manuscript. Like armageddon.